Data Driven Business Decisions

+34 91 570 38 05

contacto@mbdanalytics.com

Success stories

Customer with risk of attrition identification and profiling

Next Best Action: Identify the best action to implement in each client

Present / potential / future value per customer to define investment levels

Omnichannel diagnosis: Customer journey in sales and service processes

Recruiting optimization: predictive models for candidates in selection processes

Data Management: Analytical data model in cloud

Optimise portfolio monetisation campaigns in agreements with Partners

Pricing setting based on acquisition processes profitability

Business Case analytics: Automated simulation models

Retention and Prevention Campaigns optimization with machine learning

Automated profitability calculation in Acquisition processes

Debt payment probabilities identification to optimise return on debt recovery processes

Automated and flexible “what if” simulations development

Automated estimation processes development

Optimisation of sales campaigns with databases belonging to partners (Leads rating)

Potential market segments and acquisition profiles

Design/monitoring of Remuneration Models aligned with business objectives

Calculation of P&L/profitability by channel for multichannel decisions

Capillarity analysis to optimise store closure plan

Analysis of results in omnichannel initiatives and processes

Identification and analysis of satisfaction / dissatisfaction drivers in NPS

Customer satisfaction Management and calculation based on behaviour

Identification and analysis of moments of truth and pain points of the customer

Staff sizing

Customer interactions assessment (contact center, digital platforms and store)

Customer segmentation for differential customer base management

Identification and profiling of customers with a higher probability of Cross-Sell

Data Management: Customer Datamart

Data Management: Loyalty program

Staff attrition prevention – Workforce loyalty in Retail

Retail Workforce Planning

Smart Visualization: Commercial Reporting

Smart Business Decisions: stores footprint optimal management

Effective resource management: Smart Handset Optimisation in Retail