Information Security Policy

The MBD Analytics Security Policy reflects the principles and objectives in terms of information security, the results of which allow our company to achieve its purpose of offering services related to advanced data analysis (Data Management, Data Visualization, Data Automation, Data Discovery-Machine Learning).

Through the elaboration, communication and maintenance of this policy, the MBD Analytics Management shows its commitment to protect the confidentiality of the information with which it operates in the provision of its services, guarantee its integrity in all the treatment processes that it carries out. , as well as the availability of the information systems involved in these treatments.

For this, the Management has defined and implemented an Information Security Management System that allows the company to guarantee that the information systems and the information that is created, collected, stored and processed complies with:

• Security in Human Resources Management, before, during and at the end of employment.
• The proper management of assets that involves the classification of information and the manipulation of supports, and the establishment of a robust logical access control to their systems and applications, managing user permissions and privileges.
• The protection of the facilities and the physical environment, through the design of safe work areas and the safety of the equipment.
• The guarantee of security in operations by protecting against malicious software, making backup copies, establishing records and their supervision. control of the software in use.
• The management of technical vulnerabilities and the choice of appropriate techniques for auditing Systems.
• The security of communications, protecting networks and the exchange of information.
• Assurance of security in the acquisition and maintenance of information systems, limiting and managing change.
• Performing secure software development, separating development and production environments, and performing appropriate functional acceptance testing.
• The control of relations with suppliers, contractually demanding compliance with the relevant security measures and acceptable levels in their services.
• The effectiveness in the management of security incidents, establishing the appropriate channels for their notification, response and timely learning.
• The realization of a business continuity plan that protects the availability of services during a crisis or disaster. Identification and compliance with applicable regulations, with a special interest in intellectual property and the protection of personal data.
• Periodic review and continuous improvement of our information security management system to guarantee compliance and effectiveness with these requirements.

All the organization’s personnel have the duty to abide by this policy, for which the Management has the necessary means and sufficient resources for compliance, and assumes the responsibility of communicating and keeping it accessible to all interested parties.

Legal Notice

Objective

In compliance with the duty of information contained in article 10 of Law 34/2002 of 11 July on Information Society Services and Electronic Commerce, we inform you that the URL www.mbdanalytics.com (hereinafter the PORTAL), is an internet domain owned by MARKETING & BASES DE DATOS CONSULTORES, S.L. (hereinafter the ENTITY), with registered office at Avda. Bruselas, 13 – 3, 28108 Alcobendas (Madrid) and VAT NUMBER (CIF) B79086286. The company is registered in the Commercial Registry of Madrid, Volume 4230, Sheet 182, Page M-70329, Entry 1.
Contact number: (+34) 91 570 38 05
E-mail: contacto@mbdanalytics.com

All trademarks, trade names or distinctive signs of any kind that appear on the PORTAL are the property of the ENTITY or third-party collaborators, and in no way does the use or access to the site and/or its services grant the user any right over said trademarks, trade names or distinctive signs.

Likewise, the content published on the website, its graphic design, images, databases and source code are the intellectual property of the ENTITY or of third-party collaborators, and in no way are the exploitation rights that exist or may exist over said content assigned to the user beyond what is strictly necessary for the correct use of the PORTAL and its services, by virtue of the provisions of this Legal Notice.

This Legal Notice regulates the use of the PORTAL.

The use of this PORTAL implies the acceptance by the User of the General Conditions of Use included in this notice and of our “Personal Data Protection” and “Use of Cookies” policies. In the event that certain services and/or tools contained or offered through this PORTAL require the application of specific conditions, these will be made known to the User.

Moreover, please note that both the contents and services of the PORTAL and the General Conditions of use themselves, may be modified without prior notification.

General conditions of use

The User undertakes to provide true, accurate and complete information about their identity in those sections whose access require registration. In addition, the user undertakes to ensure the personal data they provide to the owner of the domain is up to date and is therefore solely liable for any false or inaccurate information they may provide.

Under the RGPD UE 679/2016 and RD 1720/2007, if you are under 14 years of age, you must obtain the permission of your parents, guardians or legal representatives to access the services provided. The ENTITY is not responsible in the event that the data on this subject is inaccurate or false.

The PORTAL may only be used for legal purposes. Therefore, the user undertakes to make lawful and honest use of the PORTAL and, in accordance with these General Conditions of Use, not to use the PORTAL’s services to carry out activities which contravene Spanish law, decency and public order. The user accepts all liability for any damages and losses vis-à-vis the domain owner or third parties that may arise from illegal or forbidden practices including, but are not limited to the following:

• Manipulating or altering this page without the prior consent of the domain owner who will be held harmless from any liability that may be derived from said manipulation or alteration by third parties.
• Performing any act that may damage, disable, overload, or deteriorate the PORTAL and its services and/or prevent normal use by Users.
• Introducing and/or using computer software, data, defective files, viruses, malicious code, computer or telecommunications equipment or any other, regardless of their nature that may cause damage to the PORTAL, to any of its services, or to any assets (physical or logical) of the domain owner’s information systems.
• Violating the rights of third parties regarding privacy, personal image, data protection, secrecy in communications, intellectual and industrial property.
• Hiding and faking the origin of email messages.
• Using false identities, impersonating others when using the PORTAL when in using any of the services.
• Reproducing, distributing, modifying or copying the content of this page, without the authorisation of the domain owner or the proper legal authorisation.
• Transferring to unauthorised third parties the username and password.

THE ENTITY is not liable for any Links to other third-party Internet sites and their existence does not imply that it approves or accepts their contents and services. These other websites are not controlled or covered by this data protection policy. If you access other websites using the links provided, the operators of those websites may collect your personal information. Make sure you are in compliance with the privacy policies of these third-party websites before providing any personal information.

In general, the domain owner is not liable for damages or losses of any nature that may arise from the use of the PORTAL, as well as damages derived from the infringement of Intellectual and Industrial property rights by the users and/or the lack of reliability, accuracy, and timeliness of its contents, nor is it liable for the interruption of the service, inadequate operation or inability to access the service.

The domain owner will not be liable for damages caused by the presence of viruses or any other harmful software that may affect the User’s computer system.

The PORTAL, including but not limited to, its source code, designs, logos, text and/or graphics, are the property of the provider or, as the case may be, the provider has a licence or express authorization from the authors.

Regardless of the purpose for which they were intended, their total or partial reproduction, use, exploitation, distribution and sale, in any case, requires prior written authorization from the domain owner.

The user agrees not to violate the author’s intellectual or industrial property rights.

The ENTITY expressly authorizes third parties to redirect directly to the specific contents of the PORTAL, as long as they redirect to the main website of THE ENTITY.

Use of cookies

MARKETING & BASES DE DATOS CONSULTORES, S.L., as the owner of this website, uses automatic information collection procedures to keep a record of the Users who visit its website.

You can check our cookie policy here.

Personal Data Protection

The personal data provided through the PORTAL will be processed by the ENTITY for the purposes described in the conditions contained in the Personal Data Protection policy, which is incorporated into these Conditions of Use by reference from this section.

You can check our Personal Data Protection policy here.

Applicable legislation

These Conditions will be governed at all times by the provisions of Spanish legislation. For any type dispute arising from the use of the services offered or the content of the PORTAL itself, the parties, by accepting these Conditions, submit to the competent Courts of the city where the ENTITY has its registered office.

Personal data protection policy

The following Personal Data Protection policy describes how personal data on this website is processed. It is essential that you read and accept this policy before continuing to browse.

WWW.MBDANALYTICS.COM is a project belonging to MARKETING & BASES DE DATOS CONSULTORES, S.L. (MBD Analytics), with Company Tax ID (CIF): B79086286.

This statement explains what personal data we collect from our users and how we use it. We ask you to carefully read these terms before providing your personal data on this website.

This website respects and protects the personal data of users. Your rights as a user are safeguarded.

We have made every effort to create a safe and reliable space and that is why we want to share with you our principles regarding your privacy:

• We never request personal information unless it is absolutely necessary to provide the services that you require.
• We never share our users’ personal information with anyone, except to comply with the law or if we have their express authorisation.
• We will never use your personal data for a purpose other than that expressed in this Personal Data Protection policy.

It should be noted that this Personal Data Protection policy may vary depending on legislative or self-regulatory requirements, so users are advised to check it periodically. This policy applied whenever a user decides to fill in any of the website’s contact forms from which personal data is collected.

MBD Analytics has adapted this website to the requirements of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons (GDPR), Organic Law 3/2018 of 5 December on Personal Data Protection and the safeguarding of digital rights (LOPDGDD), as well as Law 34/2002 of 11 July on Information Society Services and Electronic Commerce (LSSICE or LSSI).

Data controller

Identity of the Data Controller: MARKETING & BASES DE DATOS CONSULTORES, S.L.

Tradename: MBD Analytics

COMPANY TAX ID NUMBER: B79086286

Address: Avenida de Bruselas, 13 – 3, 28108 Alcobendas (Madrid)

E-mail: rgpd@mbdanalytics.com

Data protection officer email address: dpombd@mbdanalytics.com

Activity: Strategic consulting and marketing specialized in Data Analytics and Business Intelligence

For the purposes of the provisions of the GDPR, the personal data that you provide us through the web forms will be treated in order to maintain the contractual, professional or commercial relationship with MBD Analytics, as well as for the sending of commercial communications that may be of interest to you. You can freely object to receiving such communications, without this conditioning our contractual, commercial and professional relationships

MBD Analytics informs you that in no case are you obliged to provide us with your personal data, and that any data provided is only that which is appropriate, relevant and strictly necessary to fulfil the purpose for which it was collected; however, this data is essential to be able to respond to your request or to provide you with the services offered.

We implement all the technical and organisational security measures established in the current legislation when processing the personal data of users.

Principles that we will apply to your personal information

When processing your personal data, we will apply the following principles that meet the requirements of current data protection regulations:

• Principle of lawfulness, fairness and transparency: We will only process your data when it is necessary or after obtaining your express consent, for one or more specific, explicit and legitimate purposes, which we will inform you of in advance with absolute transparency.
• Principle of data minimization: We will only request data that is strictly necessary for the purposes for which it is required. The minimum amount of data possible.
• Principle of storage limitation: The data will be kept only for as long as is necessary for the purposes of the processing. We will inform you of the corresponding storage period, according to the purpose. With regard to subscriptions, we will periodically review our lists and eliminate those records that have been inactive for a considerable period of time.
• Principle of integrity and confidentiality: Your data will be processed in a manner that ensures the appropriate security of the personal data and its confidentiality. We take all the necessary precautions to avoid unauthorized access or improper use of our users’ data by third parties.

How have we obtained you data?

The personal data that we process at MBD Analytics comes from:

• Contact form
• Curriculum

What are your rights when you provide us with your data?

Everyone has the right to obtain confirmation as to whether or not we at MBD Analytics are processing personal data concerning them. Data subjects have the right to:

• Request access to their personal data: Everyone has the right to obtain confirmation as to whether or not we at MBD Analytics are processing their personal data and to access it:
• Request its rectification: Data subjects have the right to request the rectification of inaccurate data;
• Request its erasure: Data subjects have the right to request the erasure of their data when, among other reasons, the data is no longer necessary for the purposes for which it was collected:
• Request the restriction of its processing: In certain circumstances, the data subject may request a restriction to the processing of their data, in which case, we will store it solely for the exercise or defence of legal claims;
• Object to the processing: In certain circumstances and for reasons connected to their particular situation, data subjects may withdraw their consent and object to the processing of their data. The data will no longer be processed, save for legitimate reasons or for the exercise or defence of legal claims.
• Data portability: Data subjects may request the portability of the personal data that they have provided to MBD Analytics, when the processing is based on their consent and is carried out by automated means. In this case, the data will be sent to the data subject or, if they so request, to another data controller, in a structured, commonly used and machine-readable format.

These rights may be exercised by sending a letter addressed to MARKETING & BASES DE DATOS CONSULTORES, S.L. with registered office in Avenida de Bruselas, 13 – 3, 28108 Alcobendas (Madrid) or by e-mail to the address: rgpd@mbdanalytics.com or dpombd@mbdanalytics.com, enclosing the appropriate identification documentation.

Data subjects have the right to effective judicial review and to lodge a complaint with the supervisory authority, in this case, the Spanish Data Protection Agency (www.aepd.es), if they consider that their rights have been violated.

For what purpose do we process your personal data?

When a user connects to this website, for example, to contact our company, request information, send an email to the owner, sign up to or contract a service, they are providing personal information for which MBD Analytics is the controller. This information may include personal data such as their IP address, name, physical address, email address, telephone number, and/or other information. By providing this information, the user gives their consent for their information to be collected, used, managed and stored by MBD Analytics, only as described in the legal notice and in this data protection policy.

MBD Analytics uses different systems for collecting personal information and it processes the information provided by data subjects for the following purpose according to each system of collection (forms):

Contact form We request the following personal data: Name, Surname, Email, Telephone, Mobile, Company and Query to respond to the requests of users of the website www.mbdanalytics.com. For example, we may use this data to respond to your request and respond to doubts, complaints, comments or concerns you may have regarding the information included on the website, the services provided through the website, the processing of your personal data, questions regarding the legal texts included on the website, as well as any other queries you may have that are not subject to the contractual conditions.

If you have sent your CV to the postal or electronic addresses of MBD Analytics or you have provided it to us through a job offer published on professional social networks, such as LinkedIn or Infojobs, we inform you that your data will be processed by MBD Analytics for managing your recruitment processes for vacant positions in the company. Your data will not be transferred to third parties. This data processing is necessary to process to your job application and is based on the consent that you give us when you send us your CV. Unless you object to the processing of your data, it will be kept for up to 2 years after you have sent your CV to MBD Analytics or, as the case may be, for the period of the employment or commercial relationship and the period established by labour and tax legislation or during the period established for responding to possible claims.

There are other purposes for which we process your personal data:

• To guarantee compliance with the conditions of use and applicable legislation. This may include the development of tools and algorithms that help this website to guarantee the confidentiality of the personal data it collects.
• To support and improve the services offered by this website.
• Other non-identifying data is also collected that is obtained through certain cookies that are downloaded to the user’s computer when browsing this website, as described in the cookie policy.
• To manage social networks. MBD Analytics may be present on social networks. The processing of data belonging to followers of the official MBD Analytics pages on social networks will be governed by this section. This processing will also be governed by the conditions of use, data protection policies and access regulations that belong to the social network in each case and previously accepted by the user. The social network in question will process your data for the purposes of correctly managing your presence on the social network, informing you of any activities, products or services related to MBD Analytics. As well as for any other purpose that the regulations of social networks allow. In no case will we use the profiles of followers on social networks to send individually targeted advertising.

MBD Analytics does not sell, loan or transfer personal data, nor will it do so in the future, to third parties without prior consent. However, on occasion, the company can collaborate with other professionals. In these cases, consent will be required from users, who will be informed about the identity of the collaborator and the purpose of the collaboration. This will always be carried out following the strictest security standards.

Legal basis for the processing of your data

The legal basis for the processing of your data is: your consent.

To contact us, your consent is required with this Personal Data Protection policy.

The sale or offer of products and services is based on the consent that is requested. However, in no case does the withdrawal of this consent affect the execution of the subscription contract.

Category of data

The data that is processed falls into the identification data category (Name, Surname, Email, Telephone, Mobile, Company). Special categories of data are not processed.

How long will we keep your data?

The personal data provided will be kept:

• As long as the commercial relationship is maintained.
• Until its erasure is requested by the data subject.
• Once the relationship is terminated, the data will be kept for the reasonable periods of time established by the applicable legislation or for the period established for responding to possible claims.

Who will your information be made known to?

Our company will never share your personal data with any third party that intends to use it in its direct marketing actions, unless you have expressly authorised us to do so.

We inform you that we may provide your personal data to Public Administration bodies and competent Authorities in those cases in which we are legally obliged to do so.

We inform you that your data will not be transferred or communicated to third parties and that we are solely liable for the processing and custody of your data.

Data secrecy and security

MBD Analytics, in response to the trust placed in us and bearing in mind the importance of protection and confidentiality regarding your data, informs you that it has adopted the necessary technical and organisational measures to guarantee the confidentiality, availability, integrity and resilience of its processing systems and services. This website includes an SSL certificate. This is a security protocol that ensure that your data is transmitted in its entirety and securely. In other words, the transmission of data between a server and web user, and during feedback, is fully encoded or encrypted.

www.mbdanalytics.com cannot guarantee the absolute impregnability of the Internet and therefore guarantee there will be no data breach as a result of illegal access by third parties.

Regarding the confidentiality of the processing, MARKETING & BASES DE DATOS CONSULTORES, S.L. will ensure that any person who is authorized by MBD Analytics to process customer data (including its staff, collaborators and providers) is subject to the obligation of confidentiality (either contractually or legally).

As soon as MBD Analytics becomes aware of any security incident, it undertakes to notify the Customer without undue delay and to provide the appropriate information related to the Security Incident when it becomes available or when the Customer reasonably requests it.

Accuracy and reliability of the data

In order for us to keep your personal data up-to-date it is important that you inform us of any changes to it, or we cannot vouch for its reliability. Likewise, you declare that all the data that you provide us with is true, up-to-date and relevant for the purpose for which we have requested it, and that you provide it yourself, holding MBD Analytics harmless from any liability in this regard.

Acceptance and consent

The user declares that they have been duly informed of the personal data protection policy, and agrees to its processing by MBD Analytics in the way and for the purposes indicated in this data protection policy.

Withdrawal of consent

The consent provided, both for the processing and for the transfer of the data belong to data subjects, can be withdrawn at any time by writing to MBD Analytics in the terms established in this policy for the exercise of rights. This withdrawal will in no case be retroactive.

Changes to the personal data protection policy

MBD Analytics reserves the right to modify this policy to adapt it to future legislative or jurisprudential developments and to new industry practices. In these cases, MBD Analytics will announce on this page the changes to be introduced within a reasonable notice period prior to their implementation.

Commercial emails

In accordance with the LSSICE, www.mbdanalytics.com does not engage in SPAM practices, so it does not send commercial emails that have not been previously requested or authorized by the user. Consequently, each of the forms on the website gives the user the option of providing their express consent to receive the newsletter, regardless of the commercial information requested.

In accordance with the provisions of Law 34/2002 on Information Society Services and Electronic Commerce, www.mbdanalytics.com undertakes not to send commercial communications without properly identifying them as such.

Thank you for reading this Personal Data Protection policy.

Cookies policy

We use cookies to facilitate the use of our website. Cookies are small information files that allow us to compare and understand how our users browse through our website, allowing us to improve the browsing process as a result. If you do not want cookies to be installed, please configure your Internet browser so that it deletes them from your computer’s hard drive, blocks them or warns you if they are installed. To continue without changes to cookie settings, simply continue browsing on the website.

By browsing www.mbdanalytics.com we can collect data that may include, IP addresses, geographical location (approximately), keywords, sales objectives, profit ratio, etc. through the use of our application and a record of how the services and sites are used. Also data related to your browsing habits through third-party services. This website uses third-party analysis services.

You can find more information about cookies and their use at www.aboutcookies.org or reading Guide on the use of cookies from the Spanish Agency for Data Protection

International data transfers

Regarding third-party cookies, you can find out about transfers to third countries that, where appropriate, are carried out by third parties identified in this cookie policy, in their corresponding policies (see the links provided below)

The types of cookies we use

Technical cookies

These cookies are necessary for the correct use of the website, allowing access to sections that have security filters. Without these cookies, many of the services offered would not be operational. These cookies also collect information on the use that visitors make of the website, for example page views, loading errors, etc. It is generic information which does not include personal data nor information that identifies visitors; they are aimed ultimately at improving the functioning of the website.

Third Party Cookies

• Doubleclick.net
  • DSID – Conservation period 14 days.
  • IDE – Conservation period 3 years.
• Google Analytics
  • _dc_gmt_UA – Conservation period 3 months.
  • _ga – Conservation period 2 years.
  • _gat – Conservation period while the session lasts.
  • _gid – Conservation period 24 hours.

We use this information to analyse trends, administer the site, track user movements around the site, and to collect demographic information about our user base as a whole.

Preferences or Personalization cookies

These cookies store information (such as your username, language or the region in which you are located) and more personal characteristics. For example, they allow for the possibility of offering personalised content based on the information and criteria that you have voluntarily provided. These cookies can also be used to remember changes made to the size of the text, fonts and other customizable parts of the website. They are also used to offer some requested services, such as watching a video or commenting on a blog. The information collected by these cookies can be anonymous and the activity cannot be tracked on other websites cannot be tracked.

Own Cookies

• moove_gdpr_popup –  Conservation period 24 hours.

How can our users manage the cookies we use?

Users of www.mbdanalytics.com can manage cookies and, therefore, reject them individually or in their entirety, in the Settings Panel.

If cookies are deactivated or rejected, it may happen that some of the functions and / or services do not work properly.

The portal does not exercise control over the websites displayed as a result of its search, links or access from our directory. These other websites may set their own cookies or request personal information from you.

How to manage cookies on computers

If you want to allow the use of our website cookies, please follow the instructions below.

Google Chrome

• When opening the browser, click “Tools” at the top and select the “Options” tab.
• Within options, click “Privacy”.
• Check “Allow cookie management”.

Microsoft Internet Explorer 6.0, 7.0, 8.0, 9.0

• When opening the browser, click “Tools” at the top and select the “Options” tab.
• Check the “Privacy” tab making sure it is configured with a medium security level or lower.
• If the Internet configuration is not set at medium or lower, cookies will be blocked.

Mozilla Firefox

• When opening the browser, click “Tools” at the top and select the “Options” tab.
• Select the privacy icon.
• Click on cookies, and check: “Allow the installation of cookies”.

Safari

• When opening the browser, click “Tools” at the top and select the “Options” tab.
• Click on the “Privacy” tab and see if the option “Block access to third-party cookies” is checked or not.
• Click on “Save”.

The installation of cookies on Mac

If you have a Mac and want to allow access to our cookies on your computer, please follow these instructions:

Microsoft Internet Explorer 5.0 on OSX

• Open “Explorer” and select “Preferences” in the navigation bar.
• Scroll down until you see “Cookies”, just below received files.
• Check “Don’t ask again.”

Safari on OSX

• Open Safari and select “Preferences” in the navigation bar.
• Click on the “Security” tab and check the “accept cookies” option
• Select the option: “Only from the current site I am browsing”

Mozilla and Netscape on OSX

• Open “Mozilla” or “Netscape” and at the top of your browser, check the option “Preferences”
• Scroll down until you see “Cookies” just below “Privacy and Security”.
• Check the option “Allow access to cookies only from the current site”

Opera

• Open “Opera” and select “Menu” and “Settings” in the navigation bar.
• Select “Preferences” and click on the “Advanced” tab.
• Check the option “Accept cookies”

What happens if I do not accept cookies from the web?

In the event that the user does not allow the installation of cookies in his browser, he may not be able to access any of the sections of our website.

Is a profile of my browsing made and automated decisions made that could affect me legally or significantly?

We inform you that MBD Analytics does not perform profiling of your browsing that leads to automated decision-making that may legally or significantly affect you.